Here at Fifth Fret world headquarters, we get a lot of press releases. Some are for new releases by artists I’ve never heard of and artists I haven’t thought about in years. Some are about new products a company is trying to hype. Some are about guitar manufacturers’ latest charity efforts.
But my favorite type of press releases are the event announcements.
There is nothing like a great in-store event. Living in the La Crosse, WI, I have had the opportunity to attend some awesome in-store events at Dave’s Guitar Shop over the last few years, including a clinic by Greg Koch, a Q and A discussion with Paul Reed Smith and a charity event where a Fender Custom Shop technician set-up your guitar in exchange for canned goods for the needy.
And then there are the Road Shows.
If you’ve never been to a Road Show event, imagine 10 or so guitar geeks who happen to work for your favorite manufacturer. They’re all jammed into a RV and traveling the country, showing off their company’s coolest gear. It’s an eclectic group and a chance for guitar players to rub shoulders with the folks who actually make their gear.
The usual Road Show includes clinics, hands-on demos, and a sort of travelling museum of guitars. Plus, you never know what kind of odd encounters you might have. At the
Recently, I received a press release from
http://www.taylorguitars.com/roadshow/
Watch the bulletin board at your local shop to see what events are upcoming. It’ll be well worth your while. And remember, events won’t continue if they’re not well-attended. So go and bring a friend.
Bliss on,
PT
2 comments:
'tis a shame but it looks as if Taylor only sell (or market) guitars in Sweden and the US. I know it's impossible to spread the love and cover everybody.
Sweden seems an odd choice as the countries population is about that of London I believe.
I'm just bitter as I can commute to London in around 45 minutes....saying that I don't think the cost would be much different than that to get to Helsingborg ... where ever that is.
I've been to a couple of roadshows in the UK. One was for Gibson by someone from Guitarist magazine. He was showing off the Nighthawk. I still fancy one of those. The other was Frank Gambale for Laney. Awesome to see such a great player in a tiny venue. I had to pay something like 5 pounds to get into that one, but worth it.
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